With over 20 years of experience in the brand and marketing industry, Martin Cedergren is currently Global Creative Director at Lindex, one of the Nordic region's most iconic fashion brands.

The leadership role involves everything from crafting and executing comprehensive marketing strategies, creating global concepts, developing communication guidelines, elevating the brand's higher purpose, brand platform and employer branding.

Martin’s journey has seen him used the power of brilliant creativity on some of the world’s most recognized brands including Carlsberg, Volvo Cars, Nike, Pepsi, LG, Activision, E.ON, Google, Audi, LinkedIn, adidas and IKEA connecting them to pop culture.

Throughout his career, Martin has consistently pushed the boundaries of creativity, earning over 500 awards, including two prestigious Grand Prix at Cannes Lions and positions as a juror at global award shows like D&AD (president), Cannes Lions, Webby Awards, One Show, New York Festivals, LIA (president) and Clio Awards.

So there we are. I’m a person with a name who works and has a family. We should be friends.

Biography:

2021 - 2025
Global Creative Director - Lindex

Areas:
Women, Underwear, Kids, Baby, Female Engineering, Brand Purpose, Brand Guidelines, Employer Branding and more.

Highlights:
Swedish Marketing Federation - Brand of the Year
Inhouse Awards - Agency of the Year
Inhouse Awards - 5 Gold, 5 Silver
The Publishing Prize - Grand Prix, 3 Gold, 1 Silver

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2018 - 2021
Chief Creative Officer - Stendahls

Brands:
Länsförsäkringar, Activision, Eckes Granini (Brämhults and Godmorgon juice), Bowers & Wilkins, Göteborg Film Festival, Sioo:X, Göteborg Energi, Husqvarna and more + new business.

Highlights:
OneShow - Best Independent Agency Europe 2021, 1 Gold, 1 Bronze
WARC - Top Creative 100 campaigns 2021
Cannes Lions - Bronze
Eurobest - 2 Bronze
Cresta Awards - 1 Gold, 4 Silver, 5 Bronze
London International Awards - 3 Silver, 4 Bronze
New York Festivals - 1 Silver, 3 Bronze
D&AD - Wood pencil
Caples Awards - 1 Silver, 1 Bronze
100-wattaren - 2 x 100 Watt, 3 x 50 Watt

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2012 - 2017
Executive Creative Director, co-founder - M&C Saatchi Stockholm

Brands:
Carlsberg, E.ON, LinkedIn, Ramlösa, SPP, Svenska Dagbladet, Stockholm Art Week, Saltå Kvarn, Norwegian Air Shuttle, LG, Hemköp, Zmarta, Stockholm Pride, NK, Reima and more + new business.

Highlights:
#1 Nordic Agency, Lovie Awards 2013
#4 Swedish Agency, Cannes Lions 2014
Digital campaigns Top 100, Big Won 2014
#5 Nordic Agency, New York Festivals 2015
#2 Nordic Agency, Webby Awards 2015
#5 Best Agency, 100 Wattaren 2016
Golden Egg - 4 Silver
Cannes Lions - 2 Bronze

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2012
Independent Creative Director

Brands:
Carlsberg global brand projects, Google Creative Labs, launch of Porteur.cc, various projects with BBH London and DDB Copenhagen.

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2009 - 2011
Executive Creative Director - Åkestam Holst

Brands:
Carlsberg, Audi, Pepsi, Aftonbladet, Folksam, Festis, Ramlösa, Apotek Hjärtat, Stockholm Pride, Xide and more + new business.

Highlights:
AdAge International Small Agency of the Year 2012
Bigwon Top 10 Digital Agency of the Year 2009 and 2010
Gunn Report Top 10 Digital Agency Worldwide 2010
Cannes Lions Seminar 2011
Cannes Lions #2 Direct Agency of the year 2011
Cannes Lions Top 12 Independent Agency of the year 2010, 2011
Cannes Lions - 1 Silver, 5 Bronze
Clio Awards - 4 Silver, 11 Bronze
Epica - 1 Gold, 3 Silver, 7 Bronze
Eurobest - 1 Gold, 3 Silver, 8 Bronze
Guldägget - 1 Gold, 2 Silver
New York Festivals - 2 Gold, 5 Silver
OneShow - 2 Gold, 3 Silver, 6 Bronze

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2008-2009
Creative Director - 180 Amsterdam

Brands:
adidas Football, SVT and more + new business.

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2007
Executive Creative Director - AKQA Amsterdam

Brands:
Nike Football and more + new business.

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2002-2007
Interactive Creative Director - Forsman & Bodenfors

Brands:
Volvo Cars, IKEA, Ving, Tele2, Girl Power, Comviq, Systembolaget, Abba Seafood, Swedish Radio, If, AMF Pension, Volvo Ocean Race, Wasabröd, Apoteket, Volvo Finance, Libero, JC, Libresse and more + new business.

Highlights:
Cannes Lions - 2 Grand Prix, 4 Gold, 6 Silver, 11 Bronze
Clio Awards - 11 Bronze
Epica - 4 Gold, 2 Silver, 5 Bronze
Eurobest - 2 Gold, 2 Silver, 4 Bronze
Guldägget - 3 Gold, 9 Silver
New York Festivals - 1 Grand Prix, 6 Gold, 3 Silver
OneShow - 1 Gold, 2 Silver, 6 Bronze

martincedergren@live.com
CV
Wikipedia